I specialize in translating lifestyle trends across categories.
My strength lies in CMF and visual direction, using color, material, and form not in isolation but as part of a larger narrative that gives products personality and resonance. Over the past 10 years, I’ve designed across fashion, consumer electronics, and lifestyle accessories, always drawn to the moments where aesthetics meet emotion.
I’ve explored different industries out of curiosity and personal interest, seeking out products I connect with while expanding my technical skills. This path gave me a broad toolkit and a clear point of view: building the visual world around a product through moodboards, material direction, and in-context renders to capture not just what it is, but the atmosphere it creates. For me, design goes beyond utility or styling; it’s about shaping the visual and material language that defines how a product is experienced.
EXPERIENCE
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2024-Present | Remote
Co-designed a patent-pending exterior automotive accessory for a startup. -
Las Vegas | 2023 - 2024
Designed lighting fixtures and furniture emphasizing manufacturability and scalability. Developed multi-story concepts and interior/exterior dress-ups through renders, staging, and VR walkthroughs to bring designs to life. -
Remote | 2021 - 2023
Partnered on special projects with A-list celebrities and oversaw the development of brands and product experiences from concept to launch. Applied human-centered design principles to expand product assortments and categories on Amazon, securing two design patents. Led team CMF initiatives and standardized DFM documentation. -
Seattle, WA | 2020 - 2021
Designed luggage and soft bags and developed line plans across Ricardo and Skyway brands. -
Dallas, TX | 2018 - 2019
Established the brand’s first Women’s collection, distinctive within the watch industry yet true to its visual language. Partnered with overseas factories to align on design intent, ensure quality, and drive innovation beyond traditional watchmaking. -
Dallas, TX | 2016 - 2018
Designed and developed platforms from the ground up, later showcased as campaign collections. Led special collaborations with Jamie Chung, Forty Five Ten, and Amber Interiors for the launch of Fossil’s Curator Series.description -
Guangzhou, GD | 2015
Designed the Unisex UN Sport Boot concept, showcased on ConceptKicks, and developed new footwear, jewelry, and accessory concepts across Men’s and Women’s Sportswear and Dress collections -
Montreal, QC | 2014 - 2015
Designed the Aldo Ladies’ Campaign Shoe for SS2015, Zinna, which became an international best-seller. Spearheaded the company’s 3D modeling and printing department, building the business case, training teams, and creating precise digital models of outsoles and hardware for prototyping. Supported all Aldo Ladies’ Footwear teams by producing CADs, 3D models, and detailed tech drawings for sample production and new mold development.
EDUCATION
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Ottawa, ON | 2011 - 2016
As part of the Faculty of Engineering, the program emphasized human-centered design as well as materials, manufacturing processes, and production methods. Before graduating, I also completed UX/UI coursework and gained over a year of industry experience through internships.